Privacy and Cookie Policy

Privacy Policy

Effective Date: July 4th, 2025

Welcome to the official website of Visit MARFA, the Department of Tourism for the City of Marfa, Texas (“we,” “our,” or “us”). We are committed to protecting your privacy. This Privacy Policy describes how we collect, use, and protect information when you visit our website (visitmarfa.com) and interact with us online.

1. Information We Collect

We may collect the following types of information:

• Personal Information: When you voluntarily provide it through forms (e.g., newsletter sign-up, contact forms, event RSVPs), including your name, email address, and any message you submit.

• Usage Data: Non-personal data collected automatically through tools like Google Analytics and Squarespace Analytics, including IP address, browser type, pages visited, and time spent on our site.

• Cookies: See our Cookie Policy for details on how cookies are used to enhance your experience.

2. How We Use Your Information

We use the information we collect to:

• Respond to inquiries or requests

• Share tourism updates, events, or promotions (if you’ve opted in)

• Improve website performance and user experience

• Analyze aggregated site usage to guide marketing and content decisions

We do not sell or rent your personal information.

3. Sharing Your Information

We may share limited data with trusted third-party service providers who help us operate our website or manage communications (e.g., Squarespace, Google Analytics). These providers are obligated to keep your data secure and confidential.

We may also disclose information if required by law or in connection with legal claims.

4. Your Rights and Choices

You have the right to:

• Access the personal data we have about you

• Request corrections or deletion of your data

• Opt out of email communications at any time by using the unsubscribe link

• To make a request regarding your personal information, contact us at visitmarfa@outlook.com.

5. Data Security

We take reasonable steps to protect your personal information using appropriate technical and organizational measures. However, no website or data transmission is completely secure—please use caution when sharing information online.

6. Children’s Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us and we will promptly delete it.

7. External Links

Our site may link to other websites, including travel businesses and event partners. We are not responsible for the content or privacy practices of those sites. We recommend reviewing their policies before sharing any personal information.

8. Changes to This Policy

We may update this Privacy Policy from time to time. All changes will be posted on this page with an updated effective date.

9. Contact Us

If you have questions or concerns about this Privacy Policy or how we handle your data, contact:

Visit MARFA
Department of Tourism, City of Marfa
Email: contact@visitmarfa.com
Phone: (432) 729-4772